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Max Musgrave
Codage, marketing et vente d’applications
Imaginez que ces 200 millions de vues soient ciblées sur votre ICP EXACT grâce à des publicités payantes
Cela vous donnerait, à mon avis, un retour sur investissement beaucoup plus élevé.
22 sept. 2025
Paid ads are a scam designed for the weak:
> Made over 200M views for this one app
> Would've cost over > $800,000 dollars with paid ads
> Paid < $8K
> Paid ads are just a lazy shortcut for the opulent ready to pay a 100x markup
> Don’t hand over all your hard-earned cash on a platter to Zuck, Sergey, and soon Larry
> Don’t brag about ARR if >90% goes straight back into ads
> Go organic until the end
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